{
  "name": "Valor Promotions — Brand Agent",
  "cardFormat": "valor-brand-agent-card",
  "version": "1.2.0",
  "interfaces": [
    {
      "type": "web",
      "url": "https://valorpromotionsagents.com/",
      "description": "Human-readable site"
    },
    {
      "type": "llms-txt",
      "url": "https://valorpromotionsagents.com/llms.txt",
      "description": "LLM site guide"
    },
    {
      "type": "llms-full-txt",
      "url": "https://valorpromotionsagents.com/llms-full.txt",
      "description": "Extended LLM reference (FAQ, service detail, pricing)"
    },
    {
      "type": "structured-data",
      "url": "https://valorpromotionsagents.com/",
      "description": "Schema.org JSON-LD @graph (Organization, ProfessionalService, WebSite, Service x6, FAQPage, HowTo, BreadcrumbList)"
    },
    {
      "type": "sitemap",
      "url": "https://valorpromotionsagents.com/sitemap.xml",
      "description": "XML sitemap"
    },
    {
      "type": "schedule",
      "url": "https://calendly.com/mike-valorpromotionsagents/meet-valor",
      "description": "Book a discovery call"
    },
    {
      "type": "web",
      "url": "https://valor-ai-audit.web.app",
      "description": "AI Workflow Audit landing page (entry offer for home-service trades in eastern North Carolina)"
    },
    {
      "type": "mcp",
      "url": "https://valorpromotionsagents.com/mcp",
      "description": "Model Context Protocol server (tools/list, tools/call)"
    },
    {
      "type": "mcp-manifest",
      "url": "https://valorpromotionsagents.com/.well-known/mcp.json",
      "description": "MCP discovery manifest"
    }
  ],
  "agent_id": "urn:valor-promotions:web-presence",
  "display_name": "Valor Promotions — Brand Agent",
  "description": "Public web presence agent for Valor Promotions, a military-veteran owned team in Pikeville, NC, serving home-service businesses across eastern North Carolina (HVAC, plumbing, electrical, roofing, and similar trades). The lead offer is an AI Workflow Audit. After the audit, Valor deploys 24/7 AI receptionists with human oversight, booking and rebooking, workflow automations, database reactivation, and Valor OS CRM.",
  "provider": {
    "organization": "Valor Promotions LLC",
    "url": "https://valorpromotionsagents.com",
    "email": "support@valorpromotionsagents.com",
    "location": "Pikeville, North Carolina, US — serving eastern North Carolina",
    "ownership": [
      "military-veteran owned"
    ],
    "telephone": "+19198997066",
    "logo": "https://valorpromotionsagents.com/logo.png",
    "sameAs": [
      "https://www.linkedin.com/company/valor-promotions/",
      "https://www.facebook.com/p/Valor-Promotions-LLC-61566527791284/",
      "https://www.instagram.com/valor_promotions_llc/"
    ],
    "founder": {
      "name": "Mike Gilbert",
      "jobTitle": "Founder & CEO",
      "sameAs": "https://www.linkedin.com/in/mike-gilbert-58b44723"
    }
  },
  "documentation_url": "https://valorpromotionsagents.com/llms.txt",
  "capabilities": {
    "streaming": false,
    "push_notifications": false,
    "state_transition_history": false
  },
  "skills": [
    {
      "id": "book_discovery_call",
      "name": "Book a discovery call",
      "description": "Schedule a call with Valor Promotions on behalf of a home-service business (HVAC, plumbing, electrical, roofing, or a similar trade).",
      "input_modes": [
        "text"
      ],
      "output_modes": [
        "text"
      ],
      "action": {
        "type": "ScheduleAction",
        "target": "https://calendly.com/mike-valorpromotionsagents/meet-valor",
        "fallback_targets": [
          "mailto:support@valorpromotionsagents.com?subject=Discovery%20call%20request%20(via%20agent)",
          "tel:+19198997066"
        ],
        "expected_fields": [
          "business_name",
          "vertical",
          "contact_name",
          "callback_phone_or_email",
          "preferred_times"
        ]
      }
    },
    {
      "id": "evaluate_services",
      "name": "Evaluate Valor services",
      "description": "Retrieve an accurate, up-to-date summary of Valor Promotions' five service systems to compare against a buyer's requirements.",
      "input_modes": [
        "text"
      ],
      "output_modes": [
        "text"
      ],
      "action": {
        "type": "ReadAction",
        "target": "https://valorpromotionsagents.com/llms-full.txt"
      }
    },
    {
      "id": "start_ai_workflow_audit",
      "name": "Start AI Workflow Audit",
      "description": "Open the AI Workflow Audit intake for an HVAC, plumbing, electrical, roofing, or similar shop in eastern North Carolina.",
      "input_modes": [
        "text"
      ],
      "output_modes": [
        "text"
      ],
      "action": {
        "type": "CreateAction",
        "target": "https://form.typeform.com/to/L7Rw28AT",
        "fallback_targets": [
          "https://valor-ai-audit.web.app",
          "mailto:support@valorpromotionsagents.com?subject=AI%20Workflow%20Audit"
        ]
      }
    }
  ],
  "trust": {
    "content_license": "Content may be quoted by AI systems with citation to Valor Promotions (valorpromotionsagents.com).",
    "human_oversight": "All Valor agent deployments operate under documented human oversight. This marketing site is informational; the book_discovery_call skill routes to a monitored human inbox.",
    "no_fabrication_policy": "Claims on this domain are limited to verifiable facts about the company; no synthetic testimonials or invented statistics are published."
  },
  "updated": "2026-11-11",
  "pricing": {
    "currency": "USD",
    "tiers": [
      {
        "id": "voice_only",
        "name": "Voice-Only",
        "min_monthly": 297,
        "max_monthly": 397,
        "includes": [
          "24/7 inbound call answering",
          "basic lead qualification",
          "live transfers for emergencies",
          "direct schedule booking"
        ],
        "best_for": "HVAC, plumbing, electrical, and roofing shops that need every urgent call captured"
      },
      {
        "id": "multi_channel",
        "name": "Multi-Channel (Voice + SMS + Web Chat)",
        "min_monthly": 497,
        "max_monthly": 697,
        "includes": [
          "everything in Voice-Only",
          "CRM integration",
          "missed-call text-back",
          "web chat-to-SMS widgets",
          "automated text reminders",
          "text-based follow-ups"
        ],
        "best_for": "shops whose customers text for estimates, schedule changes, and arrival times"
      },
      {
        "id": "ai_workflow_audit",
        "name": "AI Workflow Audit",
        "one_time": {
          "audit_only": 199,
          "audit_plus_setup": 499
        },
        "optional_monthly_upkeep": {
          "min": 99,
          "max": 149
        },
        "includes_audit_only": [
          "written workflow map",
          "gap notes",
          "one priority assistant outline"
        ],
        "includes_audit_plus_setup": [
          "everything in audit_only",
          "live setup of 2 assistants",
          "30-minute walkthrough"
        ],
        "best_for": "HVAC, plumbing, electrical, roofing, and similar trades in eastern North Carolina",
        "free_check": "https://form.typeform.com/to/L7Rw28AT",
        "landing_page": "https://valor-ai-audit.web.app"
      }
    ],
    "one_time_setup": {
      "min": 500,
      "max": 1500,
      "covers": [
        "AI script writing",
        "voice training",
        "calendar and CRM integration",
        "end-to-end testing"
      ]
    },
    "note": "Final quote is scoped to the client's existing systems: lower when calendar/CRM are already in place or fewer services are needed; higher when building from scratch.",
    "quote_action": "https://calendly.com/mike-valorpromotionsagents/meet-valor"
  }
}